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With Intermedia Outdoors Outdoors' two bowhunting titles, Bowhunter magazine and Petersen's Bowhunting, you get the best of the archery hunting experience and reach approximately 84% of all bowhunting readers with very little crossover (less than 10%) between the two titles. Petersen's Bowhunting is more equipment-oriented, and Bowhunter focuses on hunting adventure and how-to. Both magazines offer managed circulations of 150,000+ hard-core bowhunters.
Bowhunting magazine was launched in 1988 under editor Chuck Adams with an emphasis on what's new product reviews and how-to-use it content and that has evolved into a magazine featuring the best of new gear, top advice for setting up and using that gear and a steady blend of how-to features and informative regular columns by writers who are experts in the field of bowhunting.
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